Experts in the Barrett Values Centre Cultural Transformation Tools®

We are proud to be certified in the application of the Cultural Transformation Tools®, which are widely recognized for their ease of use, detailed diagnostics, and meaningful insight.

The Cultural Transformational Tools® are based on a proven methodology and perfected over more than 20 years of real-world experience and used by thousands of organizations and leaders around the world.

Cultural Values Assessment (CVA)

The CVA is our flagship assessment.

It provides a deeper understanding of what motivates your people, an objective diagnosis of what is and isn’t working, and actionable insights with a clear path forward. Imagine being able to get a comprehensive diagnostic of the culture of your organization by asking your employees three simple questions that take around 15 minutes to complete. Furthermore, imagine being able to get reports for any demographic grouping you care to list. That is exactly what the Cultural Values Assessment, used by over 6,000 organizations worldwide, enables you to do.

Below are some of the unique features of the CVA.


In one simple picture, find out what is working and not working in your culture. Find out what is important to your people, how they experience the culture now, and how they would like to improve it for tomorrow.

Cultural Entropy® Score

Learn what factors get in the way of people doing their jobs and keeps customers from experiencing the full potential of your products and services.

Business Needs Scorecard

The CVA is a Deep Dive of Insight into Your Culture

Values Jumps Report

Learn which values are most important to your employees.

Demographic Analysis

Gain additional perspectives on your organization from visual plots. Choose to look at departments, regions, grades, or other groupings to deepen your understanding of what is working and not working in your culture. Recognize the patterns and differences among your teams, groups and departments.

Written Reports

Custom analysis provides insights, challenges your thinking, and shines light on the way forward.

Top Twenty Values

Uncover the stories bubbling just beneath the surface. The underlying picture may be healthy or may need more care and attention.

Espoused Values Analysis

The core values on the wall may stir cynicism or they may be alive in every meeting, decision and action. Find out their impact in your organization. The EVA allows you to see to what extent your employees believe the organisation is living its espoused values and how important they believe they are for the future.

Benefits of the Cultural Values Assessment

The CVA provides you with detailed understanding of the personal motivations of employees, their experience within your organization, and the direction the organization should be heading.

CVA results can generate deep, meaningful conversations about the purpose, priorities and strategy of the organization and the well-being of all stakeholders.

The CVA provides a road map for achieving high performance, full-spectrum resilience and sustainability.

Key Features

Short Survey – The survey instrument asks only three questions, is available on-line and requires only 10-15 minutes to complete.

Customizable – The survey may be customized to the specific cultural and demographic needs of the groups being surveyed.

Demographics – The richness of the CVA survey data is determined by the depth of demographic categories you select. There is no limit to the number of group categories you can choose.

Cost Effective – The CVA is affordable for both small and large organizations. Costs are based on the number and type of reports requested, not on the number of survey participants. Reduced fees are available for primary and secondary educational institutions.

Multiple Languages – The survey is currently available in multiple languages or written dialects. Additional languages can easily be added. Written reports are produced only in English.

Fast Turnaround – A CVA typically goes from survey initiation to reporting in two to four weeks.

Alleviate Survey Fatigue – The CVA assessment can be easily linked to the front or back end of other organization-wide staff surveys. There is an option to provide each participant with a unique survey link, against which their demographic options can be pre-loaded, to reduce time spent on the survey.

Ready for your Organization to Thrive?

Contact us for sample reports and more case studies.

Cultural Entropy® Score

Learn what factors get in the way of people doing their jobs and keeps customers from experiencing the full potential of your products and services.

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